Gousto is a meal kit subscription service, where customers pay to have a recipe box delivered to them every week. Timo Boldt and James Carter founded the London-based retailer in 2012. Each package consists of recipe cards and precise ingredients. Gousto offers 60+ recipes every week, tried and tested by their chefs. Most of the recipes included in the weekly box take from 10 minutes to prepare. The recipes provided feature global cuisines and family classics. Additionally, Gousto offers body coach, Joe Wicks’ healthy range. Plant-based and gluten-free alternatives are available, as well. Subscribers can also indicate other dietary restrictions. Gousto provides an extensive recipe selection to ensure there is something for every customer.The subscription service includes easy-to-follow recipes that allow customers to make healthy meals fast. Recipe boxes from Gousto contain fresh ingredients from trusted suppliers. The meal-kit retailer partnered with the Meatless Farm Company in 2020 to help with its goal of providing more recipes for customers looking to reduce meat consumption. Gousto has recipes for breakfast, lunch, dinner, pancakes, sweets, snacks & sides and sweets. CEO and co-founder, Timo Boldt was the 2014 Young Entrepreneur of the Year at the Great British Entrepreneur Awards. Gousto took the 2015 Retail Business of the Year trophy at the Startups Awards. The Gousto app is available for download from Play Store and App Store.
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