Simba

Originally, Simba was sold thread to mattresses factories across the UK and beyond. In 2002, they decided to venture into mattress-making, rather than simply providing one of the raw materials. Simba began designing and supplying mattresses. The brand had moved more than 1 million units when it decided to innovate the perfect product. Simba’s objective was to build a state-of-the-art mattress that adapts to the body. The company sought out industry experts to contribute to the design. It leveraged body profile data from 10 million sleepers to create the prototypes. Simba came up with proprietary features to create its brand.Simbatex foam is specially designed to provide comfortable sleep for users. The top-layer latex consists of an open-cell foam that prevents heat from getting trapped in the foam. Simba’s sleep scientists incorporated graphite to draw heat away from the body. The company also developed its own titanium springs called Simba Aerocoil. By using titanium, Simba made a spring that’s slimmer and smaller than the industry standard. About 5,000 springs are on each mattress. The Aerocoil is designed to adjust gently according to the sleeper’s movement, providing personalised support. Simba is a British company with over 50 awards. It offers a 200-night free trial and a 10-year guarantee on its products.