APEX Rides is an innovative home exercise bike designed to transform the home fitness experience. The Apex bike is positioned as an affordable option in the home fitness market. The company’s focus is on providing a high quality exercise bike without the high price tag often associated with similar fitness equipment. The bike is complemented by a membership programme that provides access to a wide range of classes. These classes are led by UK-based instructors and are designed to suit a range of fitness levels and preferences. The programme includes hundreds of live and on-demand classes, allowing users to find workouts that suit their schedules, fitness goals and music tastes. From high-intensity sessions to more relaxed classes, there is a wide variety of choices. APEX Rides emphasises the convenience and flexibility of its product, promoting the idea of working out at one’s own pace and time. The bike itself is described as a serious piece of kit, designed to replicate the studio cycling experience in the comfort of your own home.
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